Do you really need more data? That depends — yes, we all need some relevant market data. But more importantly, we need to do something with it. We need to deliberately wring what we can out of that data, and use it to strategize for the brand.

Outside Intel recognizes that companies rarely harvest full ROI from their market data; and that the most pressing questions around strategy and marketing and consumers will not be answered with automated dashboards and summary reports. We need to dig in and interpret the data, ask interesting questions, and uncover the stories. We find out what drives the numbers that matter, then influence those factors going forward.

With diligence, experience and curiosity, we can get real market intelligence out of existing market data. Startups and small-to-medium-sized companies consistently want this expertise, but often cannot budget for it full time.

We understand. With Outside Intelligence, you commit only to the work you want done, as you need it.